Search Results for: transactional relational

4. Relational Ad Writing – Ad Writing 101

Posted on August 22, 2011 by Sean Taylor

*Video: wizard Copyright © 2008 by Roy H. Williams. All Rights Reserved. 1. How to Find the Right Idea 15:07 min 2. Why Shorter is Better 10:40 min 3. Transactional Ad Writing 10:34 min 4. Relational Ad Writing 11:56 min 5. Where to Begin 14:59 min 6. How to End 18:55 min 7. What to &hellip Continue reading »

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3. Transactional Ad Writing – Ad Writing 101

Posted on August 22, 2011 by Sean Taylor

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Secret Formulas School of Advertising

Posted on September 15, 2011 by Sean Taylor

Session 1 – 49:16 min What is Selling? The Three Worlds of Business The Uncovery Part I – The Sword in the Stone The Uncovery Part II – How Long is the Time Horizon The Uncovery Part III – Targeting Relationally or Transactionally Session 2 – 64:11 min The Uncovery Part IV – Business Topology &hellip Continue reading »

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Wizard of Ads Partner Training CD PRIVATE

Posted on August 24, 2011 by Sean Taylor

01 Prospecting Clients [audio:http://www.rhw.com/PREMIUM_FILES/wizardofadsprivatepartnerfilesxx20005901234qqwweerrttyyuuiiooppaassddprivate/01ProspectingClients.mp3] 02 Entering into Relationships [audio:http://www.rhw.com/PREMIUM_FILES/wizardofadsprivatepartnerfilesxx20005901234qqwweerrttyyuuiiooppaassddprivate/02Enteringintorelationships.mp3] 03 Beware September [audio:http://www.rhw.com/PREMIUM_FILES/wizardofadsprivatepartnerfilesxx20005901234qqwweerrttyyuuiiooppaassddprivate/03bewareseptember.mp3] 04 Why We Have No Brochure [audio:http://www.rhw.com/PREMIUM_FILES/wizardofadsprivatepartnerfilesxx20005901234qqwweerrttyyuuiiooppaassddprivate/04whywehavenobrochure.mp3] 05 What am I getting for My Money [audio:http://www.rhw.com/PREMIUM_FILES/wizardofadsprivatepartnerfilesxx20005901234qqwweerrttyyuuiiooppaassddprivate/05whatamigettingformymoney.mp3] 06 Transactional vs Relational [audio:http://www.rhw.com/PREMIUM_FILES/wizardofadsprivatepartnerfilesxx20005901234qqwweerrttyyuuiiooppaassddprivate/06transactionalvsrelational.mp3] 07 Who Called Who [audio:http://www.rhw.com/PREMIUM_FILES/wizardofadsprivatepartnerfilesxx20005901234qqwweerrttyyuuiiooppaassddprivate/07whocalledwho.mp3] 08 Oversimplified Answers [audio:http://www.rhw.com/PREMIUM_FILES/wizardofadsprivatepartnerfilesxx20005901234qqwweerrttyyuuiiooppaassddprivate/08oversimplifiedanswers.mp3] 09 CD Give Away [audio:http://www.rhw.com/PREMIUM_FILES/wizardofadsprivatepartnerfilesxx20005901234qqwweerrttyyuuiiooppaassddprivate/09cdgiveaway.mp3] 10 Infomercial Advertising [audio:http://www.rhw.com/PREMIUM_FILES/wizardofadsprivatepartnerfilesxx20005901234qqwweerrttyyuuiiooppaassddprivate/10infomercialadvertising.mp3] 11 Answering Questions &hellip Continue reading »

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Search Results for: transactional relational

4. Relational Ad Writing – Ad Writing 101

3. Transactional Ad Writing – Ad Writing 101

Secret Formulas School of Advertising

Wizard of Ads Partner Training CD PRIVATE

8. Keeping Their Attention – Ad Writing 101

7. What to Leave Out – Ad Writing 101

6. How to End – Ad Writing 101

5. Where to Begin – Ad Writing 101

10. Slogans, Taglines and Positioning Statements – Ad Writing 101

9. How to Make a Customer Mention your Ad – Ad Writing 101

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