Sign up for Wizard of Ads LIVE

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Talk with Roy H. Williams, The Wizard of Ads, once a month.

The second Monday of each month at 11am Central Time, Roy will be right here – LIVE – with valuable and interesting answers, fresh tips and training. These sessions will be one hour long and you can crowd as many people around the computer as you like but your license will allow you to log in from only one computer each session. Your registration code will not work for a second IP address after you’ve logged in for that day’s session.

$1440 per annual license. That’s just $120 per month.

Considering the fact that people pay $7,500 to spend just 8 hours face-to-face with the Wizard in Austin, $1,440 for 12 hours is an amazing bargain. It ought to be $11,250 ($7,500 x 1.5)

You are not allowed to record these sessions but they will be available for members to view after the webcast is complete. Each webcast is copyrighted and infringements will be prosecuted. We take intellectual property very seriously. So should you.

How does this work?

For the past year we have been testing and refining the webcast process with the Wizard of Ads Partners. This has proven to be a great way for the partners to stay connected to the home office. Those private, partner training webcasts will continue. This is an entirely different program in which Roy will respond to the questions and needs of the members enrolled. Trust me, you’ll learn a lot.

Sign up for an annual license and you’ll be directed to set up a username and password for your account. Once a month at 11am central time you’ll need to login at and go to the Wizard of Ads LIVE page to view the webcast.

What if I can’t make it that month?

If you are unable to make it to your computer at 11am on the Second Monday of the month, good news we record and post past broadcasts. Barring some unforeseen catastrophe the webcasts will be posted within 24 hours in the premium file section of the members area.

What else do I get?

I’m glad you asked. Having been speaking, producing videos, books, and other training materials for 20 plus years we have a backlog of stuff that people want that we don’t sell anymore. So instead of building up a warehouse of inventory we decided to include it with your Wizard of Ads LIVE membership. Besides getting to view the live monthly webcasts you’ll also gain access to these training tools:

The Wizard of Ads Academy (11 videos)
Secret Formulas School of Advertising (4 videos)
Ad Writing 101 (12 videos)
Polaris Pointers (15 short videos)
The Most Common Mistakes in Advertising (37:33min video)
Interactive Ad Writing (10 Videos)
The Wizard of Ads Trilogy (PDF and MP3)
Advertising in America (MP3)
Thought Particles (MP3)
Radio Ad Examples (3 Tracks)
Calculating the Ad Budget (2 page PDF download)
The APE Advertising Performance Equation: (12 page PDF download)
How Advertising is Changing (2 page PDF download)
How to Measure the Strength of a Brand
Rules to Remember When Conducting a Public Opinion Survey

More tools will be posted as the become available.

Become a Member

Here’s the full hour long webcast from March 2012 as a sample.

Current Time and Date in Austin, Texas

$1440 per year for 12 monthly 1 hour Live broadcasts with Roy H. Williams.


  • Annual Agreement: You are signing up for 1 year of service.
  • Cancellation: You can cancel your account at any time, but you will be fully responsible for the remaining value of service for the term of your agreement. Call 512-295-5700 to cancel your account.
  • Auto-Renewal: Your commitment will auto-renew for successive 1 year period at the end of the initial year. However, you may cancel this auto-renewal by contacting us at any time between months 9 and 12 of your term.

If you want to pay $120 monthly rather than all $1440 upfront click here to become a Wizard of Ads LIVE member. This will take you to our checkout system asking for your credit card information and also take you through the process of setting up your username and password.

If you want to become a Wizard of Ads LIVE member and pay all $1440 upfront click here or on the Become a Member icon above. This too will take you through the checkout system and let you setup your username and password to access the LIVE webcasts and premium files.

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